Wait a minute, while we are rendering the calendar


No comments yet.


No tags has been created yet.

Pharmaceutical digitization: an opportunity for the pharmacy

Pharmaceutical digitization: an opportunity for the pharmacy

Pharmacies continue to make progress towards digitalization, both in their relations with the patient and internal management. In an increasingly competitive market, where you can play with prices, promotions, packs, etc ... it's time to break into the online medium and take advantage of the opportunities it offers. It is important to point out that the digitalization in the pharmacy should not be considered a difficulty, but an opportunity.

The first thing that the digitalization of the pharmacy brings is recognition. Pharmacies already operate in the online framework and design their own marketing plans with the aim of creating a name and reputation on the Internet. In addition, it is increasingly common to see the presence of pharmaceutical companies in the main social networks. In the same way, pharmacies share with their followers the latest promotions, their schedules and guards, the promotions of their online store...

The digitalization not only increases your sales, but also allows a greater knowledge of the customers and the competition. Through digitization we can easily know customer data such as age, gender, geographical area and interests, which can be a competitive advantage. It is also useful to study and know the competition, because we can know the promotions they offer, their policy of shipments and returns, products and services offered...

As you see, the incorporation of the technology into the pharmaceutical framework supposes great advantages both for pharmacies and for suppliers to pharmacies (laboratories, suppliers, etc.). In the same way, we must not forget that bringing these technological solutions to the digital world increases access to patients and, of course, improves our quality of life and that of our patients.

Our online platform, ebuyfarma, puts at your disposal the necessary tools to sell online successfully in a simple direct and secure way. In addition, it is an opportunity for pharmacies to purchase products at a lower price, and can improve their profit margin.

Do not hesitate to contact us if you need more information about it.

Rate this blog entry:
The keys to the digitalization of the pharmaceutic...

Related Posts



No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Tuesday, 26 May 2020

Captcha Image

Menú Principal